Marketing

3 Unique Hurdles To Overcome When Starting A Business From Home

Running costs are one of the first big challenges that you’ll face when you start your own business. You’ll only have a small amount of initial investment and you need to make sure that lasts long enough for you to start making enough profit to cover your running costs.

That’s why you need to do everything as cheaply as possible in the beginning. Starting a business from home is one of the easiest ways to do that.

You don’t need to worry about paying for an expensive office or lots of staff. If the business expands and you start making a good profit, you can then think about moving the business out of the house and into a proper office building.

But before you get to that stage, you need to build a working business from home. While that does have its benefits, there are also a lot of specific challenges associated with running a home based business.

These are the hurdles that you’re going to face and how you can get over them.

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You need Cash Flow when starting a business from home

I know I just said that the whole reason for doing this in the first place is to stop you from having cash flow problems but regardless of the fact you’re running the company from home, you’ll still have to pay for product manufacturing, shipping, and marketing etc. so you’re always going to have to be careful with your cash.

The bad news is, you’re probably not going to find investors that are willing to put their money behind you at this stage, that comes later. For now, you need to find another way of funding your business.

Your own savings will be a start but most people aren’t lucky enough to have enough to run a company. The good news is, you can invest that money to help you fund the business until you break even.

Just remember that there is always risk involved with investing so you should start out with a small chunk of your savings and build on it, don’t take everything and invest it because if you lose it, you don’t have a company anymore.

Looking Unprofessional can slow you down while starting a home business

People want to deal with professional companies that know what they’re doing. That’s why a lot of people are put off by a company that is based at home. If your business address is just a residential property, that doesn’t give a good impression.

Luckily, you can use virtual business address services to get around that pretty easily. You can register the business to a proper office building and get your mail sent there and have it redirected to your house.

You also need to make sure that you’re using a dedicated business email address and not just a free personal account, that never looks good either.

Motivation you’ll need while starting a business from home

This is a big one. When you’re working for yourself and you’re at home all day, it’s very easy to distract yourself. The best way around this is to treat it like you would any other job.

Set up an office for yourself and write a strict work schedule. Getting into a routine and working the same hours every day will help you to make sure you’re actually working and not just watching TV all day.

Starting a business from home is always going to be tough but if you can overcome these hurdles, you’ll be well on your way to success.

 

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Mike MacDonald

Facebook: facebook.com/coachmikemacdonald

Email: [email protected]

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