Marketing

Sales Funnel Template Guaranteed To Convert For Any Business

If you’re looking for a sales funnel template that actually works, you are in the right spot. The sales funnel template and strategy you’ll learn in this post have helped me generate thousands of leads and over $20,000 in commissions on just one affiliate offer. By no means is it a guarantee you will get the same results, as it requires effort and energy promoting your sales funnel, and not everyone is willing to do that. However, I’ve followed this same sales funnel strategy for many businesses and industries and it works when you work it.

What is a sales funnel and do you need a sales funnel template?

If you aren’t familiar with a sales funnel it is basically a way to streamline your lead generation and even sales process to some degree online. A sales funnel is a page that offers something of value for free and then asks for a name, email, and often a phone number.

From here the free offer is accessed via the email the person provided and the next page of the sales funnel offers something for sale as an upsell, or is simply a bridge page.

Now a bridge page is when you as the seller has a video introduction that explains a bit more about you and promotes the offer on the next page or what you are selling as a tripwire product. A tripwire is a small product you sell for usually around $7-$27 that provides additional value to your initial free offer and that is congruent with it.

For example, if you were giving away free training on Instagram marketing, you might offer an Instagram influencer profile checklist for $7. It provides added value and is a minimal investment. This can help you start to generate income right away and help you offset the cost of advertising your sales funnel.

Finally, your sales funnel template should include the real offer you want to sell on the backend. This is your full-price offer and could be something like a full training course, coaching program, or business opportunity.

The cool thing is, is that this sales funnel template can be adapted to ANY business and will help you generate leads and sales on autopilot for your business. Check out the video below for a more detailed explanation of this sales funnel template concept.

Tools you need to create a winning sales funnel

As you saw in the video above, there are a few tools you’ll want to set up to build out and implement this proven sales funnel template. Two of the tools you’ll need are a sales funnel system and an email autoresponder.

You’ll learn more details about those below, but understand that with the right marketing tools in place you can create massive leverage in your business. There are 3 things you can use to create wealth in your business. Money at work, people at work, and systems at work.

When you are just getting started likely you don’t have excess profits you can reinvest to create other cashflow opportunities. Also, you may not have the initial funds to expand with employees or freelancers.

That really leaves you with systems at work to create leverage in your business and that’s where most people start. One key to this is not being cheap with your business. I made this mistake early on as well, and bootstrapping and cutting costs, but not at the expense of holding back your growth.

If you’d like to learn more about this concept and want to avoid some of the mistakes I made early on, I’d check out this post as well. 9 Online Marketing Investments I Wish I Made Sooner.

Use a sales funnel system that has done for you sales funnel templates

Now a sales funnel system is something you’ll need if you don’t want to create your sales funnel from scratch. This approach is typically the best option as you don’t have to be a website designer or coder to make a funnel that looks decent.

With a sales funnel system, you get a predesigned sales funnel template that you can choose between and mix and match what you want it to look like. These sales funnel systems are usually very customizable and can perform the functions of a specially designed website at a fraction of the cost.

Plus they are very easy to make changes to your pages and don’t require advanced knowledge of website design. If you can drag and drop and fill in the blanks, you can likely use a sales funnel system just fine.

Another advantage is that most sales funnel systems test and track their best performing sales funnel templates. A lot of trial and error and testing goes into finding a winning layout, and with a sales funnel template from a sales funnel system that is already done for you!

Definitely get this tool as it is a key online marketing tool you want to have to promote your business online. If you don’t yet have a sales funnel system, you can get a free 14-day trial of one I recommend here! See examples of the kinds of sales funnel templates you get with a sales funnel system below.

sales funnel template, sales funnel templates, templates for sales funnels

Integrate an email autoresponder with your sales funnel template

Now in conjunction with a sales funnel system, you’ll also want to have an email autoresponder as this works to remarket to the list you build.

The money is in the list. Share on X

Unfortunately, most people who visit your website or sales pages won’t buy the first time. Also, if you don’t capture their information, and give them a reason to come back to your site, they will likely never return again.

This is the main reason why you need an email autoresponder and why you need to build your email list. Building a following on social media is great and it can be an effective place to generate leads and sales, but there is a downside.

With social media, you don’t own it. Those companies can change their policies and your accounts could, unfortunately, get shut down without warning. This means you could lose all of your potential customers and leads overnight.

Another benefit of having an email autoresponder and email list is you can use it to build a list and asset that you own. No matter what happens with your other social media efforts, you own your list. This is extremely helpful if you do ever need to rebuild a new social media account or if a new one springs up in the future that everyone is on.

If you don’t yet have an email autoresponder you can get a free trial of one I recommend here!

Follow up with your leads with an email series

As people join your list for the first time, they might not be ready to buy, however, as you continue to send them valuable content it can help develop that relationship with them.

Each new post and content you send them will continue to build more trust, rapport, and credibility. Once the timing is right for that person to buy they end up coming to you and your business vs the competition.

The key is to create value-based content that further educates and informs your email list on the benefits of your offers to their life. Then throughout that content, you can suggest your offer as the solution to their issue.

This is a non-aggressive way to promote your products and business without being pushy. Doing this will attract people to you and help to convert your cold website traffic into a warm lead that is ready to buy.

Check out this post on building your email list to learn more. How to grow your email list fast to make money online.

Offer a lead magnet for free on the first page of your sales funnel

Now to start the process of getting leads with your sales funnel you need something to offer in exchange for your leads information. This is where a lead magnet comes in.

A lead magnet is basically something of value that you give away for free in exchange for someone’s name, email, and potentially phone number. Most people try and do this by just offering a newsletter.

Certainly having a newsletter or some form of ongoing communication is something you should have with your leads, but it’s not really enough these days to get a lead. People are not as forthcoming with their information as they used to be, and if you really want to get leads, you need to offer something people actually want.

Ideally, you should structure your lead magnet based on your target market’s needs, and wants. For example, my target market usually struggles with getting quality leads for their business. In my case, I give away a free attraction marketing ebook download. If you’d like to check that out click here or download it below.

Have a bridge page in your sales funnel

Now that you have your sales funnel system and other tools in place and a lead magnet the next part of the optimal sales funnel template is your bridge page. The first page of your sales page people simply opt-in to receive your free offer, the next page, however, is most important, The Bridge Page.

One thing to understand is that most people tend to business with those that they know, like, and trust. The more you can insert yourself into your sales process the more that you will create that relationship with your audience.

This is where a bridge page comes in. Instead of just getting a lead and then selling your product, you want to insert yourself and your story in the mix. A bridge page can help you do that.

On the bridge page of your sales funnel you should share a bit about yourself and how your product or service can help that new lead. For example, I have a course I sell on Instagram marketing and I share my story of how Instagram has helped expand my business and how I built a following of over 26,000 followers on Instagram.

When you use a bridge page you can help relate to your audience and even pre-sell them on buying your offer before they see it. This strategy is especially effective if you market affiliate products. You likely aren’t the person on the sales page but when you “bridge the gap” on the bridge page you will increase your conversions.

After the bridge page of your sales funnel take people to your sales page

This is the final page of your high converting sales funnel template. If you’ve taken your lead from opting in, to your bridge page, finally end with a sales page.

Now on this sales page, you want to emphasize all of the benefits that your customer would receive by getting your offer. Don’t just list the features of your product.

Features are important, but people buy because of what’s in it for them and the benefits they get from buying. If you are going to list features make sure that each one is followed by the advantage of that feature which creates the benefit.

This is a key reason why your sales page doesn’t convert. If you aren’t including the benefits and what people actually care about, you’ll have a hard time making sales.

Also if you have followed all of the previous steps each piece of content you email out that is value-based should also drive traffic back to your sales page. Value plus an offer leads to sales. Share on X

Below is a picture of what a sales page may look like, but if you’d like to see the full sales page of my Instagram Marketing Mastery Course, Click Here.

sales page example, sales funnel sales page, sales pages, sales page template

Get traffic with content marketing

Finally, once you have your sales funnel in place the last step is to create content to drive traffic back to your sales funnel. Most people think that they aren’t getting sales because they don’t have enough traffic to their sales page.

While that certainly could be part of the problem, likely it’s that they haven’t been following this sales funnel template. Instead of directing traffic right to the sales page, you should have people go through each of these steps in the sales funnel I laid out above.

Now that you have the proven sales funnel set up, your job is to create content that will continue to send traffic to that sales funnel passively. Some great options can be through blogging and video marketing on YouTube.

Why these two options are recommended is because both are considered evergreen content and can capitalize on SEO. This means that you can create content once and it will continue to be searchable and drive traffic to your sales funnel forever.

I look at it as each piece of content is a tiny billboard online that continues to send traffic to your sales funnel. As the number of billboards continues to rise, so does your traffic, leads, and sales.

You can even use paid advertising to drive traffic to your sales funnel and get even more results faster. Granted, this isn’t an overnight strategy, but it works when you work it, and it provides a sales funnel template that works for any business to increase leads and sales.

By the way, if you haven’t yet set up your sales funnel system or email autoresponder…click here to get a free trial of a sales funnel system and click here to get a free trial of an email autoresponder.

Did This Blog Help You? If so, I would greatly appreciate if you could comment below and share on Facebook

Mike MacDonald

Facebook: facebook.com/coachmikemacdonald

Email: [email protected]

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