Top Reasons to Choose WordPress as Your Website Platform
If you are thinking about creating your own website, you might be wondering which blogging and website platform is the best for your needs. WordPress could be a great option, as it has been around for a long time, and it offers a great way of setting up your site without any coding or programming knowledge.
The drag and drop content management system and the advanced tools, such as a built-in SEO and spell checker make this one of the most popular website design platforms in the world. Find out why.
User-Friendly Features
If you would like to avoid having to learn different coding languages and the pain of trying to add pages, content, and seeing your performance, you will definitely need to choose WordPress.
There are plenty of great tutorials, but the user platform is very user-friendly, too. You can create a new page, install a template and preview it in just seconds, and add various plugins to improve the look and performance of your page. A simple WordPress site only takes a few hours to set up.
Abundance of Plugins
It is important that you are able to add the functions to your site you need, without having to pay a web designer. Guess what? WordPress has thousands of free plugins you can use for almost anything; newsletter signups, social media posting, sharing, and so much more.
You will even be able to see your search engine performance or get suggestions on improving your site. As all plugins are tested by WordPress developers, they are going to work with your template and site effortlessly.
Search Engine Love
If there is one important benefit of using this platform, it is that search engines absolutely love the layout and the structure of the templates and pages.
If you are confused about page size and speed and want to make the most out of your search engine visibility, you might want to contact seo companies specializing in WordPress to get help with finding your best keywords and layouts that will get you website visitors every day.
Low Cost
If you are starting your business, chances are that you don’t have thousands to pay a web developer to create your site. Instead, you can get to work and do it yourself.
You will not only save money, but also be in full control of creating your own site, content, and defining your brand. While you might want to invest in some premium software and advanced hosting, you will certainly be better off than if you employed a digital marketing agency.
Easy to Implement Widgets
If you would like to automate your sales and marketing, you will need to have access to different widgets that work with your site. For example, if you have an autoresponder you want people to sign up for, you can effortlessly connect your account with your WordPress site and generate leads almost immediately.
There are also sharing plugins and widgets and those that show your social proof; your comments and likes on social media, giving you extra credibility.
Advanced Statistics
If you have tried to use various blogging and website platforms before, you might know that digging through the different numbers and stats can be a daunting task. WordPress, however, does things differently.
You can simply click on the stats button and see how many people visited your site, which pages were popular, and where your audience came from. This insider information will help you improve your content and marketing strategy continuously.
You will also find out what keywords people searched for before they landed on your site, so you can tailor your content to your clients’ needs.
Great Social Media Integration Options
Image via Pixabay
WordPress works extremely well with social media platforms. You can schedule your posts to be shared as soon as they are published. You can also get people to share your content on their own site, publicly like or comment on your posts, or even ask you a question using your Facebook Business Page manager. These free advanced social media tools of WordPress make it a great platform for startups who would like to create awareness about their new business on multiple platforms.
You can grow your brand blogging on WordPress
Having a WordPress based website also makes it easy to run a blog on your website. A blog should be a part of your central hub and is an essential part of an effective marketing strategy.
Your blog should be focused on serving your target market and audience. You can do this by creating quality content that answers their questions, helps them avoid pain, and gets them results faster.
When you do this, people will continue to come back to your site time and time again. This can lead to repeat customers and new business continually coming from your website. This is something simple to set up with a WordPress site as well!
You might also want to check out my post on writing the perfect blog post to learn how to do this more effectively. You can also download the PDF version as well below!
WordPress is easy to use and low-cost website platform for startup businesses and established brands. It is fully customizable when it comes to appearance, functionality, and plugins. You will get free tools to help you manage and improve your marketing strategy, too. There is simply no reason why you shouldn’t give it a try. Click Here To Get WordPress Set Up For Your Website!
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